In a world where human life expectancy is on the rise, with the over-50 population projected to reach 3.2 billion by 2050, accounting for 33% of the global population, life insurance emerges as a pivotal tool for securing tomorrow’s wealth transfer. While increased longevity is a positive development for individuals, the strain on government finances and a growing retirement protection gap signal a shift in responsibility toward achieving financial security in retirement.
Recent findings indicate that 60% of individuals aged 65 and above lack a financial advisor, creating a critical situation as the most significant intergenerational wealth transfer in history looms. Insurers face concerns as policyholders aged 65 and older control over 40% of assets under management, with the majority set to be transferred to beneficiaries by 2040. Of this wealth, 71% is destined for beneficiaries aged 50 and older, emphasizing the need for the industry to prioritize building robust relationships with aging policyholders and their beneficiaries.
To safeguard existing assets under management (AUM) and unlock future growth, insurers must enhance engagement and foster trust with older policyholders and beneficiaries. Achieving these objectives requires the development of comprehensive services supporting aging well—defined as the ability to maintain financial security, physical health, and overall quality of life—leveraging life insurance and other retirement solutions.
As demographic shifts and macroeconomic trends present challenges and opportunities, life insurers find themselves at a crossroads. The demand for life insurance and related offerings, including annuities, long-term care services, and financial advice, is rising. By 2030, dramatic growth is anticipated, with life insurance premiums, including annuities, projected to increase by 49%, reaching $4.2 trillion from 2020.
This landscape offers life insurers an unprecedented opportunity to heighten their relevance, build policyholder trust, and accelerate growth by engaging meaningfully with individuals aged 50 and older. Despite clear consumer demand, barriers to life insurance adoption persist, such as product complexity and limited awareness. Overcoming these challenges is essential, especially considering the World Economic Forum’s projection of a quadrupling retirement protection gap, reaching $400 trillion by 2050.
To reduce the retirement protection gap and protect AUM, insurers must engage earlier and more effectively with future beneficiaries. Collaborative efforts, such as Guardian Life’s partnership with Empathy, demonstrate the potential for personalized support in navigating challenges after the loss of a loved one. Insurers can further enhance value by providing digital tools to intermediaries, strengthening channel integration, and forming ecosystem partnerships tailored to the silver economy.
Success in evolving to a customer-centric model involves identifying aging-well gaps and opportunities, fostering engagement, and converting beneficiaries into new customers. Modernizing technology and data management capabilities are priorities, yet only a limited number of insurers currently possess advanced technology and data analytics capabilities.
The life insurance industry has the unique opportunity to reverse the trend of declining relevance by simplifying offerings and personalizing every step of the pre- and post-retirement journey. Through this approach, insurers can establish lasting trust and help customers across generations live well for longer, ultimately safeguarding the 40% of AUM at risk.
What are the benefits of getting life insurance through an independent broker such as Eugene C Yates Insurance Agency
Getting life insurance through an independent broker, such as Eugene C Yates Insurance Agency, can offer several benefits. Here are some advantages of choosing an independent broker for your life insurance needs:
1. Access to Multiple Insurance Carriers:
– Independent brokers work with a variety of insurance companies, not just one. This means they can provide you with a range of options and help you choose a policy that best suits your unique needs and budget. They can compare quotes from different carriers to find the most competitive rates.
2. Objective Advice:
– Independent brokers don’t work for a specific insurance company, so their advice is typically unbiased. They can provide objective recommendations based on your individual circumstances and preferences, helping you make informed decisions without being influenced by a specific carrier’s agenda.
3. Customized Coverage:
– Independent brokers can tailor insurance solutions to match your specific needs. They take the time to understand your financial situation, family dynamics, and long-term goals, allowing them to recommend a policy that provides the coverage you require.
4. Advocacy and Support:
– In the event of a claim or if you need to make changes to your policy, an independent broker can act as your advocate. They can guide you through the claims process, answer your questions, and help ensure that you receive the support you need.
5. Continual Review and Adjustment:
– Life insurance needs can change over time due to various factors like marriage, childbirth, or changes in income. Independent brokers can regularly review your policy and make adjustments as needed to ensure that your coverage remains aligned with your current circumstances.
6. Time and Convenience:
– Rather than contacting multiple insurance companies individually, working with an independent broker streamlines the process. Brokers can gather quotes from various carriers on your behalf, saving you time and effort in the comparison and decision-making process.
7. Local Expertise:
– Independent brokers often have a deep understanding of the local insurance market and may be familiar with specific regulations or nuances that could impact your coverage. This local expertise can be valuable in guiding you toward the most suitable options.
When considering life insurance, it’s essential to weigh the advantages of using an independent broker against other options. The personalized service, broad selection, and impartial advice provided by independent brokers can make the process of obtaining life insurance more efficient and tailored to your needs.
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